BCA (Business Communication I SEM 2021-22)

 

CCS University

Bachelor of Computer Application

First Semester (2021-22)

Business Communication

Unit-1 Means of Communication

1.       Meaning and Definition

2.       Process of Communication

3.       Functions of Communication

4.       Objectives of Communication

5.       Importance of Communication

6.       Essentials of good communication

7.       Communication barriers,

8.       7Cs of Communication

Unit-2  Types of communication

1.       Oral Communication

a.       Meaning of Communication

b.      nature of Communication

c.       scope of Communication

2.       Principle of effective oral Communication Oral

3.       Techniques of effective speech

4.       Media of oral Communication

a.       Face-to-face conversation

b.      Teleconferences

c.       Press Conference

d.      Demonstration

e.      Radio Recording

f.       Dictaphone

g.      Meetings

h.      Rumour

i.       Dramatisation

j.       Public address system

k.      Grapevine

l.       Group Discussion

m.    Oral report

n.      Closed-circuit TV).

5.       The art of listening

6.       Principles of good listening.

Unit-3 Written Communication

1.       Purpose of writing

2.       Clarity in Writing

3.       Principle of Effective writing

4.       Writing Techniques

5.       Electronic Writing Process

Unit-4 Business Letters & Reports:

1.       Business letters

a.       Need and functions of business letters

b.      Planning of business letter

c.       The layout of business letter

d.      Kinds of business letters

e.      Essentials of effective correspondence

2.       Report Writing

a.       Purpose of Reports

b.      Kind of Reports

c.      Objective of Reports

d.      Writing Reports.

Unit-5 Drafting of Business Letters  

1.       Drafting of business letters

a.      Inquiry letters

b.      Reply letters/Quotation letters

c.       Placing order Letters

d.      fulfilling order letters

e.      Complaint letters

f.       Follow-up Sales letters

g.      Circular letters

h.      Application for employment

i.       Resume

Unit-6 Information Technology for Communication

1.       Advantages and Disadvantages (limitations) of-

a.      Word Processor

b.      Telex

c.       Facsimile(Fax)

d.      E-mail

e.      Voice mail

f.      Internet Multimedia

g.      Teleconferencing

h.      Mobile Phone Conversation

i.       Video Conferencing

j.       SMS

k.      Telephone Answering Machine

2.       Topics prescribed for workshop/skill

a.      Group Discussion,

b.      Mock Interview,

c.       Decision Making in a Group