B.Com (Business Communication-I SEM 2021-22)

CCS University

Bachelor of Commerce (B.Com)

First Semester (2021-22)

Business Communication

UNIT-1 COMMUNICATION

1.     Introduction

a)     Definition

b)     Features/characteristics

c)     Functions/scope

d)     Objectives

e)     Importance

2.     Elements/ Parts and process of Communication,

3.     Types of Communication

    a) Verbal 

    b) Non-Verbal

4.     Different Forms of Communication.

5.  Barriers to Communication

a)     Linguistic Barriers,

b)     Psychological Barriers,

c)     Interpersonal Barriers,

d)     Cultural Barriers,

e)     Physical Barriers,

f)      Organisational Barriers.

6.  Role,Effects and Advantages of Technology in Business Communication 

a)     Email,

b)     Text Messaging,

c)     Instant Messaging

7. Modern Techniques Like

a)     Video Conferencing,

b)     Social Networking.

8.     Strategic Importance of e-Communication.

    9.  E-Commerce

 UNIT-2

1.     Non-VerbalAspects of Communication

     a)     Body language/Kinesics

     b)     Proxemics

     c)     Paralanguage

2.     Effective listening    

     a)   Listening Skills

• Definitions of Listening
•  Importance/Significance of Listening
• Guidelines to Effective Listening

b)      Types of Listening

c)      Listening Process

d)      Barriers in Listening Process

e)      Bad Listening Habits

f)      Principles of Good Listening 

g)      Factors Affecting listening exercise

•  Oral sessions
• Written sessions
• Video sessions 

3.     Interview skills

    a)     Appearing in interview
    b)     Writing resume

    c)     Writing job application (letter of application)

4.     Modern forms of communication

    a)     E-mail 

    b)     Videoconferencing

UNIT-3- Business language and presentation

1.       Importance of Business language,

   a)     Vocabulary Words
   b)     Often Confused Words
   c)     Often Misspell,

2.       Oral Presentation

   a)     Importance,
   b)     Characteristics,

3.       Presentation Plan,

4.       Power point presentation,

5.       Visual aids.

6.       Writing skills:

   a)     Planning business messages,
   b)     Rewriting and editing,
   c)     The first draft
   d)     Reconstructing the final draft.

7.       Office Correspondence:

   a)     Official Letter,
   b)     Semi Official Letter
   c)     Memorandum. 

UNIT-4 Report Writing

1.       Identify the types of reports

2.       Define the basic format of a report

3.       Identify the steps of report writing

4.       Write a report meeting the format requirements

5.       Determine the process of writing a report

6.       Importance of visuals such in writing report

   a)     Tables
   b)     Diagrams
   c)     Charts

7.       Apply citation rules (APA style documentation) in reports.