Tuesday, April 26, 2022

BUSINESS COMMUNICATION

 

COMMUNICATION

The word 'communication' is derived from a Latin word ‘communicare’ which means to share/transfer of data, information. We can say that communication is the transferring of an idea, knowledge, information, feeling, thoughts, or news from one person to another. Communication involves (at least) one sender, a message and a recipient. It includes our emotions, the cultural situation, the medium used to communicate, etc.

1. According to the Oxford Advanced Learner’& Dictionary-

‘communication’ means the activity or the process of expressing ideas and feelings or  information.’

2. According to Koontz and O’Donnel-

Communication may be understood “as the exchange of information at least between two persons with a view to create an understanding in the mind of the other, whether or not it gives rise to conflict.”

BUSINESS COMMUNICATION

Business communication means 'transfer of message from one business person to a targeted receiver'.  A businessman and associated employees use business communication to run his/her business smoothly and build its relation with stakeholders. Some examples of business communications are sales letters, order letters, proposals, tenders, press release etc.



In Business communication one of the communicator should be a business firm because it is done for the growth of the business.

 

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